03/10/2012
Webinar: How to Leverage Online Trends to Drive Patient Acquisition
Webinar: How to Leverage Online Trends to Drive Patient Acquisition
Thursday, March 29, 2012 12:00 -1:00 PM CDT
Speakers: Matthew Holz -- Director of Product Management, BerylHealth and Tatiana Nikitina, Vice President, Vitals
Digital media and the Internet have become the norm for consumers to research their healthcare options regarding diseases, treatments and physician searches. Are your hospital’s physicians appearing among the top search results?
According to Pew Internet:
- 80% of web users search online for healthcare information
- 30 million search online for a doctor each month
- 80% of clicks are from the top ten searches
What you will learn from this session:
- How consumers use the web to research heathcare information or physicians
- Ways to optimize your web presence beyond your hospital website
- How to convert online healthcare information searches to profitable physician referrals
This webinar is complimentary.